Method AI
Insights

Stop asking AI to write things. Start asking it to decide things.

Most prompt lists save you minutes on writing. These are built to make a call you'd otherwise pay a consultant to make.

Every prompt list I've read optimises for output. Write me a LinkedIn post. Draft a follow-up email. Summarise this document. They work, and they save you the twenty minutes you'd have spent staring at a blank page, but nothing about your next week changes because of them.

The prompts worth keeping make a call you would otherwise pay someone to make, or defer for another quarter. Same model, same subscription, different job.

A decision prompt has four parts

Most prompts you'll find online have one of them. The ones that return something you can act on have all four.

The four parts
  1. The business context. Who you sell to, at what price, with what constraints. Without it, the model answers for a generic company that does not exist.
  2. The actual data. Attached, pasted or reachable through a connector. This is the part that turns an essay into a finding.
  3. The decision. Not "analyse this" but "tell me which of these three to stop doing, and what it costs me if you're wrong".
  4. The format. The shape the answer has to arrive in, including what to do when the data won't support a conclusion.

Here is the difference in practice. The weak version:

Weak

Analyse my pricing and suggest improvements.

And the same question rebuilt:

Rebuilt

We sell [service] to [customer type], currently at [price], with delivery costs of roughly [amount] per engagement and [number] delivered in the last 12 months. Attached is our closed-won and closed-lost data for that period, including the discount applied to each deal.

Tell me whether our list price is too low, about right, or too high, and give me the single price change you would make. Support it with: the win rate at each price band we actually sold at, what discounting did to win rate, and the revenue impact of your recommendation at our current volume.

If the data cannot support a confident recommendation, say so and tell me what we would need to record for the next 90 days to answer it properly.

The second one takes ninety seconds longer to write and returns something you can act on.

Fifteen prompts, grouped by what they decide

Fill in the brackets, and attach the data. Skip either step and you get an essay.

Revenue

1. Lead source profitability

Attached is our lead and deal data for [period]. For each lead source, calculate: number of leads, number of closed-won deals, total and median revenue, and the average days from first touch to close.

Rank the sources by revenue produced rather than lead volume, and show me where those two rankings disagree. Tell me which source I should move budget away from, and which I should move it toward, with the expected effect at current spend.

2. Pricing review

Use the rebuilt pricing prompt above, with your own closed-won and closed-lost data attached.

3. Churn post-mortem

Attached are the accounts we lost in [period], with their usage, support history and billing records.

Work backwards from each cancellation and identify the earliest observable signal that the account was at risk, with the date it appeared and how many days it preceded the cancellation. Then tell me which single signal has the best combination of early warning and reliability, and what an alert built on it would have caught.

4. Expansion candidates

Attached is our current customer list with usage and revenue data, plus the history of accounts that have previously expanded.

Identify the accounts that most resemble our past expansions in the 60 days before they expanded. Rank them, show the specific pattern each one matches, and tell me what to say to the top three.

Cost

5. Subscription audit

Attached is our card statement and vendor list for the last 12 months.

Group every recurring charge by what job it does for us. Flag: tools whose job overlaps another tool, charges that increased more than 20% year over year, anything billed per seat where our headcount has changed, and anything we are paying annually for a job we stopped doing.

Give me a cancel list ranked by annual saving, and separately note anything where cancelling carries a migration cost I should weigh first.

6. Process time audit

Here is a description of how [process] runs today, step by step, with who does each step and how long it takes: [description].

Tell me where the work waits rather than where it takes effort, and estimate the total elapsed time versus the total hands-on time. Identify the single step that, if it went to zero, would most reduce elapsed time, and tell me what would become the constraint afterwards.

7. Vendor comparison

We need [capability] for a team of [size] doing [volume] per month, with these non-negotiables: [list]. Our budget is [amount].

Compare the realistic options on total cost at our volume, not headline price, including implementation effort and what it costs us to leave in two years. State your recommendation, the strongest argument against it, and what would have to be true for the runner-up to win.

Positioning

8. Competitor teardown

Here is our website copy: [paste]. Here are three competitors' pages: [paste].

Tell me what claim each competitor is making that we are not, what we claim that nobody else does, and which of our claims a buyer could not verify. Then write the one sentence that positions us against the strongest of them, using only claims our own evidence supports.

9. ICP sharpening

Attached is our closed-won data with company size, sector, source and deal value, plus our closed-lost data for the same period.

Describe the customer we actually win, as opposed to the one we say we target. Give me the three attributes with the strongest relationship to winning, the three most correlated with losing, and a disqualification question we could ask on the first call.

10. Objection inventory

Attached are [number] sales call transcripts, labelled won or lost.

Extract every objection, group them into themes, and rank by frequency in lost deals. For each theme give me the count, two verbatim quotes, and whether our current website answers it anywhere.

Operations

11. Hiring scorecard

Here is the job spec for a [role] we are about to hire: [paste].

Turn it into a scorecard: the five outcomes this person must deliver in their first year, each with a measure, ranked by how much of the role's value sits in it. Then give me two interview questions per outcome that would surface real evidence rather than a rehearsed answer, and the answer pattern that should worry me.

12. Meeting to decision

Here are the notes or transcript from [meeting]: [paste].

Extract only: decisions actually made, with who owns each one and by when; decisions that were discussed but left open, and what is blocking each; and commitments made to people outside the room. Ignore everything else. If ownership or a date was never stated, write "unassigned" rather than inferring it.

13. Weekly priority triage

Here is everything on my list this week: [paste]. Our goal this quarter is [goal], and the number that measures it is [metric].

Sort these into: moves the metric this week, moves it later, keeps the business running, and does neither. For anything in the last group, tell me what happens if I simply don't do it. Then tell me the one thing on this list I should do first tomorrow morning.

Diagnostic

14. The bottleneck test

The five questions from the one-page test, answered against your own numbers before you spend anything on automation.

15. The whole-business report

The long consultant-style diagnostic from the connector setup, run against live CRM, Slack and email data.

Connectors are what make these work

The same prompt, with and without the data attached
Prompt alone
A plausible essayconfident, unsourced, occasionally invented
Prompt + live connectors
A findingwith the records it came from

Nothing about the wording changes. The difference is whether the model is reading or reasoning.

A prompt with no data attached returns a plausible essay. The same prompt pointed at live HubSpot and Slack returns a finding with deal IDs in it, and the gap between those two experiences is larger than the gap between any two models you might choose. If you only do one thing from this page, it should be connecting Claude to the systems your business already runs on.

They will produce confident wrong numbers

Every one of these prompts will invent figures if the data isn't attached, and it will do it in the same tone it uses when it's reading your records. Make it cite what it read, ask it what query it ran, and check three numbers by hand before you act on any of them.

MIT's Project NANDA work makes the structural version of this point: connecting AI to raw data without a governed layer of business meaning is itself a documented failure mode. If "closed-won" means three different things across three pipelines, every prompt on this page will average them into a number that describes nothing.

What changes when the data is already there

The real shift is that decisions stop getting deferred because pulling the data together was too annoying to face on a Tuesday afternoon, and the questions you used to save for the quarterly review become things you answer before lunch.

Bring us the bottleneck. We will price the fix.

Thirty minutes. We look at how your business runs and tell you if AI is the answer, including when it is not.